- Grow consumer base with trial offers and new product introductions
- Reach influencers and build word of mouth buzz in school yards and neighborhoods
- Highly targeted audience opportunities by grade or geography
- Heightened consumer conversion due to actual product experience
- Dual audience exposure opportunities as samples travel home in backpacks
- Low clutter environment strengthens consumer focus on your brand
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- Offers opportunity for early trial of new product introductions
- Actual product experience allows kids to make the most educated product opinions
- New experiences are fun
Free samples are always appreciated
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- Builds perception of school as adding value
- Makes kids and parents happy
- Engages kids
- Provides opportunity for educators to encourage new experiences for students
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